Coke watch from?

Got this watch at an auction for cheap. I liked it because the face was subtle. My research came up empty on an exact match. A similar watch was from mid '60's and given to Coke executive's only. It is fully mechanical. I had it repaired because the watch maker said it was worth the money. Fixed, cleaned, and new leather band, and now I have a nice elegant watch. It keeps accurate time with a nice sweeping second hand. I need to wind it every 23 hours.
If someone knows the exact story on this watch, I would appreciate the input. So far I tell people it is a 1962 watch given to Coca Cola executives.