Posted 10 years ago
aghcollect
(2304 items)
This is a circa late-teens, early-1920's Kraft Cheese Recipes booklet titled "Cheese And Ways To Serve It" published by the J.L. Kraft & Bros. Co. and printed by the Walton & Spencer Company, Chicago, Illinois.
- paperback booklet / 32 pages / color illustrations / (circa 1914-1922)
** James Lewis (J.L.) Kraft was a Canadian-American entrepreneur and inventor of German origin. Kraft was the first to patent processed cheese. In Chicago in 1903, he began selling cheese from a horse-drawn wagon. Four of his brothers joined the company in 1909. - Incorporated in 1914, J.L. Kraft & Bros. Company, opened its first cheese manufacturing plant in Stockton, Illinois. - Kraft developed a revolutionary process, patented in 1916, for pasteurizing cheese so that it would resist spoiling and could be shipped long distances. Kraft saw a large increase in business during World War I when the United States government provided cheese in tins to their armed forces. In 1928, Kraft acquired the Phenix Corporation (makers of the Philadelphia Brand Creamed Cheese) and became Kraft-Phenix Corporation. The company introduced Velveeta in 1928 and Miracle Whip in 1933 at the Century of Progress World's Fair.
Learned something new. Cooking rice in milk! But at 2400 calories I am afraid to try it.
How totally fascinating! Never even thought about when Kraft cheese was introduced. Love the brochure!