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9 COCA COLA ADS THAT WERE "PRE PRODUCTION" & NOT AVAILABLE TO THE PUBLIC

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Coke610 of 4096'50's Coca-Cola Tombstone Fountain Dispenser Brand PlateCoca Cola fishtail lighted plastic double sided hanging sign  1960's
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    Posted 6 years ago

    marks_vend…
    (1 item)

    These ads were purchased by me in 1995 at a collectors and memorabilia auction from Khan Country Auctions (now known as Khan Auction Center) just outside of Toronto in Pickering Ontario. These ads were all owned by a retired senior advertising employee of McCANN ERICKSON ADVERTISING and I am the second owner of these.

    These 9 ads are from the early 1970's and are the pre production ads that the advertising company and Coca Cola had agreed on before creating the ads from these. These ads were prepared by the world famous McCANN ERICKSON advertising of Canada, Toronto Limited.

    These pre production ads don't make it to collectors market as they were private use for Coca Cola and the advertising company only.

    These are uncirculated and they are not standard size but larger than regular ads as they each list different and various information on them not seen in ads. Each ad has different and varying lines such as:

    -Name of what city and where ad is to appear
    -Weather the ad is to be produced in black and white or in color
    -Advertisement number
    -Company that prepared the advertisement
    -How many columns and lines the ad will be
    -Name of bottler and their address
    -If they would be produced for newspapers

    The Name of Bottler, Address, City information is not filled out in any ads, they physically read "Name of Bottler", "Address", "City", as these ads were not produced yet and therefore had not been sent anywhere to any location.

    There are 9 advertisements, 8 english and 1 french. There is even a matching set of 1 color and 1 black and white identical ads. Ads are in good shape for their age. There is some small wear along some edges, and the french one does have a tear along the right side, and some are just in excellent condition.

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    Comments

    1. Newfld Newfld, 6 years ago
      Very nice ad collection from the Mad Men time period

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