BOBS The Nations Hero, Victoria Souvenir medal, Mid 20 Century

Hello Everyone.
As a collector i don't miss an occasion if I see something with historic value, price not really matter, of course if the price is right it's better.
I found a small lot of WW2 artifact recently, pins, medals, badges, books, here is the first one from this lot, a button with Britain ribbon and a Brass Badge with the effigy of Queen Victoria.
On the button we read"Welcome to Canada-BoB's The Natios Hero" on the back we read " The Advertising Novelty's Manufacturing Co Toronto, Maker of all kinds of Campaign and Advertising Buttons and Badges" in very good condition.

This button with ribbon & medal is 4 inches, the medal is 2 inches.