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M. V. Vellano panther brooch

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    Posted 4 years ago

    kwqd
    (1184 items)

    This M. V. Vellano brooch is about 2" long x 1.25" wide. It appears to be "New Old Stock". I was buying something else from a seller and noticed this attractive brooch in their store and asked them if I could get a shipping discount if they tucked it in the box with my other item so they gave me free shipping on it. Hard to pass up since I have been in an animal themed mood, anyway, but not found anything for my favorite animal. This was an Italian jewelry maker that was active from the late 1970s until sometime in the 1980s, about ten years, total. Based on some initial research, I put together some information about M. V. Vellano and sister company Vogue Bijoux.

    Some other pieces I bought after this post:

    https://www.collectorsweekly.com/stories/290377-assorted-m-v-vellano-costume-jewelry-b

    A substantial amount of new old stock M. V. Vellano costume jewelry appeared on various auctions in 2019-2020, possibly from an estate sale associated with a Martha's Jewelry Store in the Ritz Carlton of Palm Beach, Florida. At least I found reference to such a sale of new old stock M V Vellano jewelry in 2019.

    From https://nasvete.com/mv-vellano-vintage-costume-jewelry/ :

    "MV Vellano vintage costume jewelry

    The history of an Italian high-end costume jewelry line “MV Vellano” lasted no more than a decade, from the late 1970s to the 1980s. A confident, optimistic woman of the 1980s did not need to confirm her status with expensive decorations, preferring costume jewelry. Besides, the 80s statement jewelry went well with large sunglasses, bright and contrasting silk scarves. It was during this period that the work of many European jewelry companies and, in particular, Italian companies, met the demands of the time.

    Noteworthy, the products of MV Vellano are very similar to other Italian brand Vogue Bijoux, as they had one owner. The designers of these companies created high quality haute couture jewelry luxury for upscale shops and boutiques.

    Traditionally, they used 18kt gold-plated metal alloys, pavé Swarovski crystals, glass cabochons, Lucite, and enamel. Undoubtedly, high-end design, best materials and high quality workmanship made these items collectible.

    Both Italian companies Vogue Bijoux and MV Vellano are no longer in operation."

    Vogue Bijoux jewelry:

    I was able to find out even less about Vogue Bijoux jewelry. "Vogue Bijoux was an Italian company (1950’s - 1990’s) which made high-quality, Haute Couture, luxury costume jewelry for upscale shops and boutiques." Not sure if there was a parent company that owned both M. V. Vellano and Vogue Bijoux, or if Vogue Bijoux owned M. V. Vellano.

    Guessing this was just average costume jewelry for the time, maybe made desirable to collectors due to its scarcity until a pile of new old stock was discovered and put on the market in 2019.

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    Comments

    1. kwqd kwqd, 4 years ago
      Thanks fortapache and dav2no1!
    2. kwqd kwqd, 4 years ago
      Thanks Watchsearcher!
    3. Newfld Newfld, 4 years ago
      Very handsome black enamel panther brooch with lovely green eyes & rhinestone accents, great find!
    4. kwqd kwqd, 4 years ago
      Thanks Jenni! It was a no-brainer for the price. It has been quite awhile since I bought any jewelry, too, and it takes up so little space.

      Thanks for loving my brooch jscott0363, Thomas and Jenni!
    5. kwqd kwqd, 4 years ago
      Thanks for your comment and insight, Eileen. I did a quick search and it looks like a stash of new old stock jewelry from this seller has come onto the market. I picked up a couple more pieces from a different seller. There are some really cool older pieces out there, though.
    6. kwqd kwqd, 4 years ago
      Thanks PhilDMorris and valentino97!
    7. Vynil33rpm Vynil33rpm, 4 years ago
      Nice,, I think it became animated ,for a moment
    8. kwqd kwqd, 4 years ago
      Thanks for the comment Vynil33rpm! It does seem to be possessed.

      Thanks for loving my brooch Vynil33rpm, Kevin and aura!
    9. racer4four racer4four, 4 years ago
      It's a very different shape for a panther brooch. These were quite a fashion thing in the 80s and this one is particularly nice.
    10. kwqd kwqd, 4 years ago
      Thanks Karen! This maker was supposedly very high end.
    11. LaurenRedmond LaurenRedmond, 4 years ago
      Very handsome looking beastie! He makes a wonderful brooch- so sleek and black!
    12. kwqd kwqd, 4 years ago
      Thanks for your comment LaurenRedmond! He is pretty cool!

      Thanks for loving my panther brooch Manikin, Hoot60 and LaurenRedmond!
    13. kwqd kwqd, 4 years ago
      Thanks for loving my new brooch Alfred101!
    14. kwqd kwqd, 4 years ago
      I am not a jewelry collector so don't know, or have access to, what are probably well known resources for jewelry collectors, so I put together what information I could find on line about M. V. Vellano. I added that to the description. Real jewelry collectors may be able to easily provide much better information. I hope! I just like well made stuff...
    15. kwqd kwqd, 4 years ago
      Thanks dlpetersen and RichmondLoril
    16. kwqd kwqd, 4 years ago
      Thanks Lamplover78!
    17. kwqd kwqd, 4 years ago
      Thank you Manikin!
    18. kwqd kwqd, 4 years ago
      Thanks Bitsnbobs123!
    19. kwqd kwqd, 4 years ago
      Thank you LazyBoy and Daisy1000!
    20. kwqd kwqd, 25 days ago
      Belated thanks, Leelani!

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