1930s Superior Gift Roll Calenders Saleman's Sample

1930s Superior Gift Roll Calenders Saleman's Sample

Approximately 15 7/8" x 22 1/2"

I couldn't resist buying this. This is a large piece. It's a little beat up, but very rare to find one. Especially since this is paper and cardboard. There are two calendars affixed inside with lithographs and calendars. They are marked January 1937, so I assume they would be used in the previous year of 1936?

I did a lot of searching and have not found anything about the Superior company that produced these.

The front has a pitch about the calendars and useage. The back is sales instructions for the sales person. The back also appears to have a pocket for sales contracts/order forms or promotional information. The lithographs are known artists with artwork from around 1935.

FRONT COVER
Superior gift roll calendars

Calendar advertising is always on the job, it is read dozens of times daily, and 365 days in the year. It is hung on wall space that money could not hire.

Superior gift calendar pictures are selected to convey any desired impression or to suit any class or trade.

The foundation of all trade is acquaintance. Calendars make acquaintance, carry an expression of goodwill and of appreciation for patronage. They build businesses.

Superior gift calendar subjects are chosen for their advertising value, and embrace the whole range of pictorial art and represent the highest class of American workmanship.
All subjects exclusive, and every one protected by copyright from reproductions by others.

BACK SIDE
Additional subjects for superior rolled calendars. Ordered by the number printed on each picture.

Upright pictures numbered from 9151 to 9168 sold on 14 x 22 hanger only.

All blown pictures numbered from 9131 to 9144 sold on 15 by 20 hanger only.

Orders for less than 100 calendars of a series or size will not be accepted

For example do not sell 2 - 14X22 size and 75 - 15X20 size hangers on a single order. Orders must be for 100 of either 14X22 size or 100 - 15 by 20 size. These orders may be made up with the sort of designs in each size but not less than 25 copies of any one design.

THE ARTWORK
The first image is a bear checking out a pair of people with horses. They appear to having coffee and lunch while chopping a tree. This is titled, "A Disturber of the Peace"

"John Henry Hintermeister (1869-1945) was a Swiss-born American artist, a "well-known illustrator and a painter of American historical scenes," who created paintings for calendars and advertising illustration." He used the signature Hy Hintermeister and sometimes would add his first initial, signing "J. Hy. Hintermeister.

The other image is a young girl feeding some ducks. Titled "Dinner for Six" by Mabel Rollins Harris.

"From the late 1930s until the end of the 1930s, exqusite pastels by Mabel Rollins Harris were among the most admired in the calendar-art business." Very little is known about her, despite her popularity. "What little that has been found, suggests that she was born in in Bradford, Massachusetts and graduated from the Lynn Classical High School, in Lynn, Massachusetts in 1913."

WHAT WAS THE FIRST DAY? 3100 BC
"The Sumerians were the first to use calendars in Mesopotamia during the Bronze Age. Each month on this calendar had 29 or 30 days, depending on whether or not the first day had a full moon. Regardless, there were always 12 months in a year."

EGYPTIAN DAYS, WE DO IT OUR WAY 2150 BC
"The Egyptians created their own calendar, which used the moon’s cycles and a star named Sirius to keep track of time. The Egyptian calendar had 12 months just like the one used in Mesopotamia, but they had 5 extra days in their year."

ROME, NOT BUILT IN 7 CALENDAR DAYS 733BC
"The first Roman calendar was introduced by King Romulus. This calendar had only 10 months, starting in March and ending in December. A lunar year had 354 days, but since the Romans believed even numbers were lucky, they changed things around so that each month had an even number of days. This caused the seasons to be out of sync year after year!"

**Ok, enough...it goes on and on..I'll provide the link to all this information in the comments.**