Posted 11 years ago
rniederman
(344 items)
I was organizing my library of early camera catalogues and was struck by the beauty of some of the covers. Presented here are examples with dates of (left to right) 1903, 1908, and 1909.
These beautifully rendered covers depicting women (as an effort to expand the camera market) started appearing on the Rochester Optical Company's Premo Camera catalogues in 1903 and continued into the early 1920s. IMO, each cover stands on its own in terms of artistic merit.
Premo in Italian means 'I press' (a button) or 'I pull' (a trigger). Link it to 'primo' -number one and you have a very clever advertising pun! How everything old is new again! Beautiful collage, RNIEDERMAN!
very nice!!
Thanks, aghcollect!
Thanks, DrFluffy!
Thanks, pops52!
Thanks, vetraio50 and great observation about the definition of Premo!
good eye .............
Thanks, Eric!
Thanks, geo26e!
Thanks, David!
Thanks, Sean!
Your very welcome Rob!!
Thanks, Bootson!
Thanks, freiheit!
Thanks, Ben!
Thanks, Windwalker!
Thanks, f64imager!
Thanks, Lisa!
Thanks, Leah!
Thanks, bratjdd!
I really love the one to the far left. Classic Art Nouveau advertisement style and composition.
Thanks, cogito! The left image is quite well known and one of my favorites as well.
Thanks, petey, Manikin, Moonstone, and Michael!